nixal.ai

Our service

AI search visibility for B2B companies

We specialize in GEO/AEO for B2B companies. Buyers now decide who makes their shortlist before they ever visit your site. We get you recommended in ChatGPT, Google AI, Perplexity, and Copilot at every stage of their research, and show you the growth every month.

Who it's for

Built for long B2B decisions

Your buyers research for weeks, and several people weigh in. A CFO asks AI about cost, an engineer asks about integrations, a manager asks for alternatives. We track the questions for each role and stage, so you show up across the whole decision.

What's included

What you get

01

Know where you stand

We map how your buyers research, stage by stage and role by role, and measure how AI treats you at each step.

  • B2B buyer journey mapping, from problem to shortlist
  • Questions tracked for each buying-committee role
  • AI visibility audit and baseline across platforms
  • Which competitors AI names instead of you
  • Which sources AI cites in your category

02

Get recommended in AI answers

Based on the audit, we work on the pages and sources AI draws from.

  • Existing pages optimized, and the site fixes AI answers rely on
  • New product, solution, and comparison pages
  • Recommendations on internal materials and processes
  • Third-party channels to publish on, with link-building advice

03

See the growth

Every month we show what changed in the AI answers and what it means for your business.

  • Before-and-after AI answers
  • Visits from AI platforms to your site
  • Inquiries, read alongside the AI changes
  • Monthly review with next steps for growth

Optional: team training. GEO depends on data, support, sales, marketing, and operations working together. We run a one-day workshop on the GEO method, built on your diagnosis, and turn it into cross-team SOPs your organization can keep using. Delivered online, or on site by arrangement.

How we work

From diagnosis to results

  1. Start with a diagnosis

    We begin with your business goals and how your buyers decide. Then we measure how AI recommends, describes, and cites you on the questions that affect deals. That becomes the baseline for everything after.

  2. Flexible division of work

    Who does what is agreed at kickoff, based on your team's capacity and resources. We can own the work end to end or work alongside your team.

  3. Three months minimum

    AI answers take time to change. Three months gives us time to finish the work and compare results on the same questions and platforms.

  4. Measured by business results

    We do not judge the work by a single visibility score. We compare AI answers against the baseline and track site visits and inquiries separately. AI answers change across platforms and over time, so we report with data you can check and do not promise rankings.

Why Nixal

We know how B2B marketing works

B2B marketing works differently from consumer marketing. Deals take months, many people weigh in, and the path from first research to signed contract is long. Every industry also has its own depth: its terms, its standards, the questions its buyers ask. We learn your field properly before we write a word, so what AI repeats about you holds up with experts. Showing what marketing contributed along that path takes deliberate work, and we know that well.

We spent more than ten years inside large enterprises. In B2B, and in large organizations above all, getting teams aligned on what to do and what counts as a result is the hardest part. We have the experience and the confidence to do that with you.

FAQ

Program FAQ

What is an AI search visibility service?

A service that improves how a business shows up when people ask AI tools like ChatGPT or Google AI Mode for a recommendation: whether it is named, whether it is described correctly, and whether it is recommended. For a B2B company, that means showing up when a buyer asks which tools, vendors, or partners to consider.

What does the service include?

Three parts. First, where you stand: we map your buyer journey and the questions each buying-committee role asks, then audit what AI says about you, which competitors it names instead, and which sources it cites. Second, getting named: we optimize existing pages and fix the site issues AI answers rely on, write new product, solution, and comparison pages, recommend changes to internal materials and processes, and advise on third-party channels and link building. Third, the growth: every month we show the before-and-after answers, visits from AI platforms, and inquiries alongside them, with next steps. Team training is available as an option.

Which platforms does the program cover?

ChatGPT and ChatGPT Search, Perplexity, Google AI Overviews and AI Mode, and Microsoft Copilot and Bing. The buyer questions, markets, and competitors we track are chosen around your business, not a generic template.

Is Nixal a software tool?

No. Nixal is an AI search visibility service. Our team does the diagnosis, the content and channel work, and the reporting, and we agree at kickoff which parts we own and which your team runs. We use outside tools and our own internal agents along the way, but what you buy is the work and the judgment behind it.

Does Nixal produce content?

Yes, where it helps. We write and strengthen product, solution, and comparison pages and the answers buyers look for before they reach out. We do not begin with a fixed article quota.

How long is an engagement?

Three months minimum. AI answers take time to change, and three months gives us time to finish the work and compare results on the same questions and platforms.

How do you measure progress?

We set an agreed baseline and re-run the same questions on the same platforms after the work. Progress shows first in the AI answers: whether you are named, how you are described, and which sources AI cites. We read those changes alongside your growth numbers, such as visits from AI platforms and inquiries, so you can judge the business impact. We use outside tools as needed, and we also run our own internal agents and tools to track the answers.

Can Nixal guarantee rankings or recommendations?

No. AI answers vary across platforms, questions, and time, so no one can honestly guarantee a recommendation or a number of leads. We compare results against an agreed baseline and show you the answers and sources behind every change.

How much does it cost?

Pricing depends on how many products and markets you cover and how competitive your category is. Tell us your situation and we will scope it. For how pricing in this field works, read how much GEO services cost.

Read first

Before you decide

Find out which vendors AI recommends instead of you

Send us your category and top competitors, and we will tell you what AI says today and whether fixing it is worth it for your business.

Get in touch with us →